RALPH CRAFTS DISTINCTIVE DESIGN SYSTEMS WITH SOUL
BIO
I’m an independent freelance designer helping startups and forward-thinking brands launch websites, turn brands into digital design systems, and build digital with soul.
I work at the intersection of brand, creativity, and technology - with clients like Google, TikTok, Fussy, Lick, and even a few rockstars like Paul McCartney. I lead projects end-to-end - from winning pitches and planning, to guiding design teams and getting hands-on from concept to delivery. I’m fluent in tech speak, bridging the gap between design vision and build reality.
I’m an independent freelance designer helping startups and forward-thinking brands launch websites, turn brands into digital design systems, and build digital with soul.
I work at the intersection of brand, creativity, and technology - with clients like Google, TikTok, Fussy, Lick, and even a few rockstars like Paul McCartney. I lead projects end-to-end - from winning pitches and planning, to guiding design teams and getting hands-on from concept to delivery. I’m fluent in tech speak, bridging the gap between design vision and build reality.
I’m an independent freelance designer helping startups and forward-thinking brands launch websites, turn brands into digital design systems, and build digital with soul.
I work at the intersection of brand, creativity, and technology - with clients like Google, TikTok, Fussy, Lick, and even a few rockstars like Paul McCartney. I lead projects end-to-end - from winning pitches and planning, to guiding design teams and getting hands-on from concept to delivery. I’m fluent in tech speak, bridging the gap between design vision and build reality.
STUDIO
year
position
position
Freelance
Current
CD / DD / Designer
Freelance
CD / DD / Designer
Freelance
Current
CD / DD / Designer
Neverbland
2019 — 2025
Digital Creative Director
Neverbland
Digital Creative Director
Neverbland
2019 — 2025
Digital Creative Director
Uber Digital
2017 — 2019
Digital Design Lead
Uber Digital
Digital Design Lead
Uber Digital
2017 — 2019
Digital Design Lead
Phantom
2015 — 2017
Senior Designer
Phantom
Senior Designer
Phantom
2015 — 2017
Senior Designer
HeyHuman
2013 — 2015
Senior Designer
HeyHuman
Senior Designer
HeyHuman
2013 — 2015
Senior Designer
RAPP
2011 — 2013
Designer
RAPP
Designer
RAPP
2011 — 2013
Designer
Ambition
2010 — 2011
Junior Designer
Ambition
Junior Designer
Ambition
2010 — 2011
Junior Designer
MN2S
2009 — 2010
Junior Designer
MN2S
Junior Designer
MN2S
2009 — 2010
Junior Designer
Popcorn
2008 — 2009
Design Intern
Popcorn
Design Intern
Popcorn
2008 — 2009
Design Intern
AWARDS
year
SITE
Awwwards — Site Of The Day
2024
Backstage with Bon Jovi
Awwwards — Site Of The Day
2024
Backstage with Bon Jovi
Awwwards — Site Of The Day
2024
Backstage with Bon Jovi
FWA — Site of the Day
2024
Backstage with Bon Jovi
FWA — Site of the Day
2024
Backstage with Bon Jovi
FWA — Site of the Day
2024
Backstage with Bon Jovi
CSS Design Awards x3 — UX, UI, Innovation
2024
Backstage with Bon Jovi
CSS Design Awards x3 — UX, UI, Innovation
2024
Backstage with Bon Jovi
CSS Design Awards x3 — UX, UI, Innovation
2024
Backstage with Bon Jovi
Awwwards — Honourable Mention
2023
Endomag
Awwwards — Honourable Mention
2023
Endomag
Awwwards — Honourable Mention
2023
Endomag
Awwwards — Site Of The Day
2022
12 Brews of Christmas
Awwwards — Site Of The Day
2022
12 Brews of Christmas
Awwwards — Site Of The Day
2022
12 Brews of Christmas
Awwwards — Honourable Mention
2022
Paul McCartney
Awwwards — Honourable Mention
2022
Paul McCartney
Awwwards — Honourable Mention
2022
Paul McCartney
Awwwards — Honourable Mention
2022
Trilitech
Awwwards — Honourable Mention
2022
Trilitech
Awwwards — Honourable Mention
2022
Trilitech
Awwwards — Honourable Mention, Mobile Excellence
2020
Lick
Awwwards — Honourable Mention, Mobile Excellence
2020
Lick
Awwwards — Honourable Mention, Mobile Excellence
2020
Lick
TESTIMONIALS
“Ralph made the project feel easy. Collaborative, as well as focused, responsive and super friendly. The site Ralph designed was fantastic and has performed extremely well and given us a great start. That's all down to that level of commitment to deliver awesome work and really understand the problem we were trying to solve.”
Lucas London, Founder, Lick
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TESTIMONIALS
“Ralph made the project feel easy. Collaborative, as well as focused, responsive and super friendly. The site Ralph designed was fantastic and has performed extremely well and given us a great start. That's all down to that level of commitment to deliver awesome work and really understand the problem we were trying to solve.”
Lucas London, Founder, Lick
TESTIMONIALS
“Ralph made the project feel easy. Collaborative, as well as focused, responsive and super friendly. The site Ralph designed was fantastic and has performed extremely well and given us a great start. That's all down to that level of commitment to deliver awesome work and really understand the problem we were trying to solve.”
Lucas London, Founder, Lick
YouTube
TikTok
GSK
Lick
Pentagram
Pentagram
Fussy
Boy George
Bon Jovi
Paul McCartney
Regent Sounds
Foodstuff
JKR
Sony Music
Wolf Ollins
Phantom
Neverbland
Neverbland
Together